- Joined
- Mar 30, 2012
- Messages
- 8,904
- Reaction Score
- 26,548
Making strides but still have not taken control of narrative of what UConn is moving forward.
This is the key. They have to have their sales pitch and be able to back it up. For example, on the player development front, they need to have a pitch for each coach's (KO, Chill, Kill, Moore) ability to develop players, and then testimonials from players who will back it up. They have to be able to speak to style of play and how recruits will fit into it, and why that role will help prepare the player for the NBA.
Hopefully Chill is bringing some sales and marketing discipline and can help develop that story. They should consider hiring a consultant or two to help them nail down their pitch and the marketing progression.