I think so. The thing the Big 12 has always had going for it is that while they lack dominant powerhouse football programs outside of OU/Texas (when they actually are), they have a lot of mid-level programs that are almost all large state schools with respectable followings. Basically, they don't have any Wake Forests, BCs, or Washington States. Sure, a WVU-Kansas State game isn't going to be a ratings bonanza, but it'll be respectable. Not to mention KU basketball is a valuable commodity, and if those eight decided to tack on some additions, they could create a good, though not incredible, football conference that would still be P5 and could garner a decent TV deal, certainly larger than the AAC or MWC. All of the B12 schools are miles ahead of Tulane, Tulsa, SMU, ECU, and Temple in terms of program value to a TV network. Those five aren't even close.