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That was several years ago, and the motivation behind adding USF was to replace Miami so that they didn't completely lose the Florida market. Plus, Florida happens to be on the east coast, so those schools were well within the Big East's footprint.To be fair, it is a little different to be fourth in Florida than first in Wyoming, for example. Fourth in Florida is not terrible. That said, they are so distant (which you pointed out) that they have a lot of work to do to be relevant. But I do see the fascination. The Big East fell victim to it, too.
The SEC has a stranglehold on the state of Florida, and the ACC owns the remaining scraps. Adding UCF, or even a package of UCF and USF, would be a complete waste of resources for the Big 12.