I put this in the Key Tweets thread on the Realignment board last week....
FOX and ESPN split up the major conferences, each taking half and creating a B1G brand and an SEC brand. Everyone else falls under their umbrella.
If the B1G and BTN, along with FOX, took an umbrella approach and had the P12 and BE under their umbrella, it would create a national TV audience. B1G and P12 for football with hopefully a UConn game or two mixed in, and then a full basketball reach. Very strong in Northeast, upper midwest and west coast, not as strong in south, southeast and Texas.
Then, Disney takes the ACC, SEC and Big12 and creates a parallel network, stronger in the southeast, Texas and Mid-Atlantic and weaker in Northeast east upper Midwest and west coast.
It would almost be like NFL with an AFC package and an NFC package.