ESPN+ might be too little, too late. ESPN has been overpaying for contracts and they are broke. Have you been living under a rock for the past 5 years? If ESPN and Amazon got into a bidding war over sporting content (you pick what sport) who do you think would win that bidding war? Just because you don't see it happening doesn't mean it isn't going to happen. You think CVS thought their stock was going to drop by 7% in one day last week? No, they probably didn't, they probably also didn't think that Amazon was going to buy their way into the pharmaceutical business. Hell, here's another possibility for you...Amazon could essentially buy ESPN whenever they wanted. You're talking about an $830 billion company in Amazon. For comparison, ESPN is accounts for 40% of Disney's profits. Disney is huge, it's $150 billion company (5X smaller than Amazon). It might not be Amazon, it could be Google, could be Apple or Youtube. Open your mind to the fact that the future of sports media is not going to look like it does today.