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I don't know what it is about the lack of knowledge of Conn. from opposing fans, but it may have to do with the size of the state. They assume small and there's nothing there. Meanwhile there are 3.6m people living there, with over 1m+ TV sets. It could be that they look at the Hartford market and assume that's the extent of the state. It's not. Hartford is only 2/3rd, whereas more than a million Conn. residents are inside the NYC market. Taken altogether, we're talking about a sizeable market in its own right. One that dwarfs the value of Pitt or WV or Syracuse or Louisville.
AND, most importantly, this market has deep penetration with a cable network carrying UConn tier 3 sports and charging $2.50+ a month on BASIC TIER cable. UConn sports can be the highest rated show on all TV, cable and network, on any given night. The school's licensing revenue shows the value as it was 2x higher than that of any other of the old BE schools.
AND, most importantly, this market has deep penetration with a cable network carrying UConn tier 3 sports and charging $2.50+ a month on BASIC TIER cable. UConn sports can be the highest rated show on all TV, cable and network, on any given night. The school's licensing revenue shows the value as it was 2x higher than that of any other of the old BE schools.