I did listen to half of the podcast but it didn't seem like there was any new information that hasn't been regurgitated for the last year.
And yeah most people have no clue who Paige Bueckers is, even in the sports world. I could grab 100 random people off the street here in Connecticut, show them a picture of Paige without a uniform or basketball or anything else that indicates she's a basketball player, and If I find one or two people that recognize her or can tell me her name that would be a lot. While Paige has a large social media following, consider that even the likes of Charli D'Amelio and Addison Rae who have a following several orders of magnitude larger only pull in a few million a year and they are (or were) at the top of the non-celebrity social media food chain. So I dunno maybe someone pays Paige $1000 per post? Not really life changing money. She could make more if Nike or Puma sign her to a sizeable contract now if for no other reason than to lock her up post-college, but even DT-Sue-Stewie's endorsement deals "only" add up to about $1-1.5 million a year. Maybe the car dealership that hired CD to do a commercial hires Paige? What's that worth? I think some view this NIL thing as if it's about to turn student-athletes into multimillionaires, and I just don't see it based on existing benchmarks. There will be some that do well and will be able to afford cream cheese for their bagels, and if I had to guess where that investment goes, it's probably into the cream of the crop of football and men's basketball players.
Maybe I'm missing something stupidly obvious here, but why do we need the laws at all? All the NCAA has to do is change their rules to make it permissible for the student-athletes to earn money from their NIL. I don't get why it has to be a mandate from government unless the NCAA just wants plausible deniability where they can say we didn't want to do this, but the government is forcing us, wink wink.