Key tweets, and it's all gone to Hell.

[businesslawyer]

Sorry. I'm not taking this personally. But the linked article itself is worthless because it uses words without setting forth what they mean. And read a thread from Seton Hall fans? I think not.

 

[Stinger92860]

More than "can" they are willing.

Plenty of money in state of CT but those with the most don't see a need or desire to drop it on UConn athletics.

UConn can propose something like BE money plus 20% for the first 5 years. That ‘s a great deal for UConn MBB, WBB, and Baseball.

 

[CL82]

Lol, why is that so upsetting to you? Is it because I called you out for posting as CornyT on that site? (I mean, if I was posting as Ernie D on other teams boards, you might just have something. That would be embarrassing, and a little odd.)

I have to laugh about the amount of realty I occupy in your head FriarWest!

 

[CL82]

Sorry. I'm not taking this personally. But the linked article itself is worthless because it uses words without setting forth what they mean.

Hey Biz, I'm just seeing these. Let me take a shot at answering them to the best that I can.

The original graphic is from a tweet by Storrs South. As you point out, the terms are undefined. As you probably know, the term "brand value" is it a measure of which people perceive a particular item. In essence you net out the positive reactions and the negative reactions and you come up with a "brand value" figure. This particular metric is labeled as "TV brand value" so, it would appear to be a metric defining the way TV viewers view Connecticut in the Big East. Clearly, it's not "ratings" alone, otherwise Nielsen would use that term. So, my best guess is that the "TV brand value" metric, is a comparison of how Connecticut, in particular, and the Big East in general, are perceived versus other competing sports viewing alternatives. But that's just speculation on my part, assigning reasonable definitions to the words provided.

Sure, it would be helpful to have a detailed description of how the "TV brand value" metric is derived, but as with most things found on Twitter, there aren't a whole lot of descriptive footnotes. If you decide you're curious and want to Google it, feel free to post it here. I would be interested in seeing what the details of the metric actually are.

 

[BlueandOG]

The primary reason we keep getting passed over is because we keep getting passed over. We have to do what we can to change that narrative, and winning in hoops isn't enough. I would offer to join the ACC at Big East money for 3 years with a full share after that. That will give us enough time to become a stronger candidate for poaching when the ACC GOR ends.

 

[ZooCougar]

All in favor of a Non UConn related Key Tweets say I.

 

[Fishy]

For one thing UConn doesn't have Stanford or SMU money.

Also private schools have more leeway with spending than state schools.

Our television rights are basically a rounding error at this point. Big East money is nothing. Any school offering to join for free isn’t really making enough money to matter now so what are they giving up?

Even just getting some kind of share of CFP money would likely be more than any of these schools can expect from TV rights.

 

[CL82]

Our television rights are basically a rounding error at this point. Big East money is nothing. Any school offering to join for free isn’t really making enough money to matter now so what are they giving up?

Even just getting some kind of share of CFP money would likely be more than any of these schools can expect from TV rights.

This. If you are a SMU, or any Big East team, foregoing earnings practically means foregoing your current five to $10 million earnings in order to get a bigger payday down the road. I wonder if you could reach out to other relationships, and our instance IMG/Leerfield or Nike, to see if your current brand value increases in a bigger conference thus making up, or at least reducing the differential. I guess that would depend on whether there is a change of conference out clause.

But, yeah, if you are giving up say $5 million in the big east or $10 million in the American but getting a $15 million share of college football playoff money, you are coming out ahead.

I don't like the "feel" of saying "hey we will be a member of your conference for nothing", but I see the thought process behind it.

 

[ZooCougar]

For one thing UConn doesn't have Stanford or SMU money.

Also private schools have more leeway with spending than state schools.

What’s the difference between making next to nothing and nothing.

Nothing.

 

[superjohn]

This. If you are a SMU, or any Big East team, foregoing earnings practically means foregoing your current five to $10 million earnings in order to get a bigger payday down the road. I wonder if you could reach out to other relationships, and our instance IMG/Leerfield or Nike, to see if your current brand value increases in a bigger conference thus making up, or at least reducing the differential. I guess that would depend on whether there is a change of conference out clause.

But, yeah, if you are giving up say $5 million in the big east or $10 million in the American but getting a $15 million share of college football playoff money, you are coming out ahead.

I don't like the "feel" of saying "hey we will be a member of your conference for nothing", but I see the thought process behind it.

Going from being the Beasts of the East/Big East and owning The Garden to being less than second class citizens in some other conference would destroy the UConn brand, we would be looked at as a laughingstock.

 

[nadav]

Do you understand They’re the Flagship University of the most populous state in The US with 40 million people . They have assets of $136 billion and are typically ranked as the top public academic institutions in the country and is world famous .
The only shocking thing about CaL is with that type of weight they find themselves on the outside at all .
Stanford and Cal ignored athletics as trivial entertainment for the masses or they would both be in the B1G . It demonstrates that if you want to play you better be serous

Nobody cares about Cal athletics. They averaged 2,000 fans for basketball games last year.

 

[Fishy]

This. If you are a SMU, or any Big East team, foregoing earnings practically means foregoing your current five to $10 million earnings in order to get a bigger payday down the road. I wonder if you could reach out to other relationships, and our instance IMG/Leerfield or Nike, to see if your current brand value increases in a bigger conference thus making up, or at least reducing the differential. I guess that would depend on whether there is a change of conference out clause.

But, yeah, if you are giving up say $5 million in the big east or $10 million in the American but getting a $15 million share of college football playoff money, you are coming out ahead.

I don't like the "feel" of saying "hey we will be a member of your conference for nothing", but I see the thought process behind it.

The reality of the situation is that schools are very aware that it’s over for the back of the pack schools. As soon as freaking Oregon decided to sell itself to the Big Ten for a half-share, it was over - there are no more full share seats out there. Relegation, at least in terms of UConn gaining equal footing financially with our peers, is permanent.

 

[superjohn]

The reality of the situation is that schools are very aware that it’s over for the back of the pack schools. As soon as freaking Oregon decided to sell itself to the Big Ten for a half-share, it was over - there are no more full share seats out there. Relegation, at least in terms of UConn gaining equal footing financially with our peers, is permanent.

If we continue on this path without the lawyers and gov't getting involved and football splits off it won't matter whether UConn has a seat at the table or not now, they won't have a seat at the new future table that's created.

 

[Fishy]

What’s the difference between making next to nothing and nothing.

Nothing.

It’s a hard concept to understand.

We essentially give our rights away for free in this market. I keep seeing mentions about our brand value - we give our brand away for nothing. Fox pays exactly the same for the UConn brand as it does for the Seton Hall brand.

Two ways to make money in this game - television rights and the gate.

Our TV rights are nothing and the state takes most of the gate, so what’s the value of the brand again?

 

[superjohn]

It’s a hard concept to understand.

We essentially give our rights away for free in this market. I keep seeing mentions about our brand value - we give our brand away for nothing. Fox pays exactly the same for the UConn brand as it does for the Seton Hall brand.

Two ways to make money in this game - television rights and the gate.

Our TV rights are nothing and the state takes most of the gate, so what’s the value of the brand again?

Business people like a good deal, UConn staying in the Big East is a great deal for Fox. Our football brand sucks, it's why we'll be left out no matter what if this heads towards a two conference juggernaut or whatever they create when football breaks off. Our basketball brand is great which is why we'll never be left out in basketball.

 

[Fishy]

If we continue on this path without the lawyers and gov't getting involved and football splits off it won't matter whether UConn has a seat at the table or not now, they won't have a seat at the new future table that's created.

I admire your persistent hope that we’re left behind.

We’re 99% down that path, I would say.

 

[superjohn]

I admire your persistent hope that we’re left behind.

We’re 99% down that path, I would say.

I'm a realist, if there's no intervention and the couple of mega conferences split off and do their own thing for football we'll be left behind in football as will a bunch of other schools who think they have a seat at the table.

I'm certainly rooting against it. You seem to think we'll be left behind in football and basketball, I guess you're rooting for that outcome.

 

[August_West]

I admire your persistent hope that we’re left behind.

We’re 99% down that path, I would say.

Good, let's hope we can pull that sled across the finish line. Mush, Huskies, Mush!

 

[ZooCougar]

I'm a realist, if there's no intervention and the couple of mega conferences split off and do their own thing for football we'll be left behind in football as will a bunch of other schools who think they have a seat at the table.

I'm certainly rooting against it. You seem to think we'll be left behind in football and basketball, I guess you're rooting for that outcome.

The Lawyers and the Govt are more likely to help them split.

UConn sucks at playing the game. That’s why we are going to be left out.

The Big East will help keep us in the ballpark for a little longer but eventually they/we will get shoved aside.

 

[superjohn]

The Lawyers and the Govt are more likely to help them split.

UConn sucks at playing the game. That’s why we are going to be left out.

The Big East will help keep us in the ballpark for a little longer but eventually they/we will get shoved aside.

It's all about brands there's no way UConn basketball is being left out of anything.

 

[FfldCntyFan]

I doubt that there will be an actual split. They'll be able to control basically everything without splitting, they'll just further stratify the levels of competition, allowing the Big Two to receive most bids to every tournament that generates revenue.

If we end up in the BE or a decapitated ACC, in a dozen years our conference will receive two bids to the men's tournament most years, a third on rare occasions.

 

[JohnFSilver]

This. SMU boosters can support the program for years which is why they can join up for nothing for a few years.

Problem with that is long term.