I really appreciate the back and forth but a few things here…
1. Are you really claiming these markets as “Big East”? Philly, DMV, Milwaukee, Chicago, Indianapolis, Cincinnati and Omaha are dominated by Big Ten fans. I’d even argue NYC metro has more B1G fans than BE fans. Xavier is like the 5th most popular school in Cincinnati behind Ohio State, Kentucky, Cincinnati, and Louisville. We’re calling that a Big East market?
2. On court success doesn’t necessarily directly translate to better viewership. The BE does have a better on court success track record than the PAC, but I’d appreciate data showing that the BE has markedly better viewership than they do. And it’s not even close when comparing to the B1G.
3. I’d need to see data on this claim… the footprint is extremely similar to the B1G who has a large hoops streaming component as referenced. Not sure what this point is supposed to make.
4. The BE tournament
was a can’t miss event. As someone that lives outside of the NYC metro are in Charlotte, I can tell you approximately 0 people care about it here. Last year’s BE tournament final was the 8th highest rated conference tournament final, on par with the A10 final ratings and behind the B1G, SEC, ACC, B12, MWC, AAC, P12 finals:
Outside of the Big Ten, ratings for the major college basketball conference title games rebounded significantly during championship week.
www.sportsmediawatch.com
5. I’m not sure what this point is trying to make. Yes ESPN is looking at a platform that would allow you to click into a Peacock (or similar streaming service) game from their device. What does that have to do with whether the BE will be avoiding streaming in their next deal?
The PAC conference tournament final outrated the BE tournament final in 2019, 2021, 2022. I can’t easily find data for before that but that’s not a great trend. Villanova’s two NCAA Tournament titles are the lowest rated cable tv finals in the sport’s history. 1 out of 30 (!!) of the top watched games in 2018, 2019, 2021 was a Big East game. I just don’t see any way the data bears the Big East getting a full or mostly linear TV deal, especially if they’re looking for $7M+ in TV money
Long story short, if the B1G- which is easily the most widely watched league in college hoops- has 45 games on Peacock- expect a bunch of BE games going on a streaming service as well.