I understand the UNC/Duke BB popularity...but the ACC media contracts have still been described as 80-20 football/basketball...by DeFillipo..Swofford..by the AD of Clemson. It could, maybe, have been a short hand way of describing total revenue.
I looked at Sportico's data base...for UConn and UNC...the media right money for UConn looked "hinkey"...
Sportico is maintaining an interactive, real-time database that tracks the official balance sheets of public FBS university athletic departments.
www.sportico.com