The attitudes of some people on this board are hard to take. Is what happened to UConn in realignment a positive? Of course not, but you learn to move forward. People talk about revenue shortfalls, but did anyone notice there were 35k tickets distributed for the football game on Thursday? Of course there were freebies,... But, I think UConn did <$2 million in football ticket sales last year. What if you had 30k paying customers (not including students) to football games at an average of $30/ticket. That's $900k per game times 6 equals $5.4 million per year. Fill the Rent, and revenues will increase.
There are many options to raise revenues going forward. Increase attendance at all sports, hockey, soccer, football, basketball; make donations a focus and dramatically increase athletic giving; Increase reach out to potential corporate sponsors; figure out a way to monetize UConn+. Put it on cable systems in Connecticut and charge for it, maybe $0.25 to $0.50 per month; Figure out a way to monetize the naming of Gampel;....
Some will accuse me of being a pollyanna, but in my business career, I have never seen a company succeed when they thought the obstacles were too steep and they decided they couldn't compete. And, don't say there is nothing you can do. Buy a ticket to a game, rally your friends and family to attend a game, buy a UConn T-shirt, watch games on TV to improve ratings, donate $25 to the athletic department,...