I am born and raised in Buffalo, so I have zero connection with the university, athletics, or state.
I was young and started playing ball in 4-5-6 grade, and everyone knew Jordan, magic, bird. For me, I had no college team, though sadly the closest would prob have been Duke in those days, with Laettner, etc. But I was young and didn't know much except the major teams (UNC, fab 5, UNLV).
The first time I knew anything about UConn was seeing Donyell on the USA today All-American team, liked his look (I specifically remember liking his flat top slant fade), liked his name, liked the uniforms, so I started paying attention. By that year and then the following with Ray's sophomore year, I was hooked.
It's sort of odd, I've never really had any reason to know anything about them but after 20+ years I'm a diehard since almost day 1.