I've never liked the way UConn reports athletic department revenues and expenses. Remember, there are athletic department expenses that are not "sport" costs and royalties, licensing, advertising, and sponsorships are not allocated to specific teams, even though those revenues are really associated with football and basketball.
If you include royalties, licensing, advertising, and sponsorships as part of football, men's basketball, and women's basketball revenues (which I think is fair), the total deficit for those programs becomes $1.7 million.
The rest of UConn's sports lost a combined $22.3 million, but this is up ~$5.6 million from 2014. Here are the 2014 losses by sport: Track and field lost $2.7 million, Baseball lost $1.1 million, Field Hockey lost $1.3 million, Men's and Women's Hockey lost $2.6 million, Women's lacrosse lost $1 million, Women's rowing lost $800k, Men's soccer lost $1.6 million, Women's soccer lost $1.2 million, Softball lost $1 million, Swimming and Diving lost $1.6 million, Tennis lost $600k, Volleyball lost $1 million, and Golf lost $200k.
Also, UConn spent slightly more than $60 million in 2013, yet was spending $80 million by 2017. Why the massive increase? It is not football (loss up $900k since 2014) or travel as those expenditures have been relatively stable. We spent $6.9 million on travel in 2014 and $7.3 million in 2018.
There are plenty of opportunities for improved revenues.
If you go back and look at the numbers, in 2014, when UConn was in the AAC, football generated $5.2 million in ticket sales vs. $3.3 million in 2017 and $2.4 million in 2018. Clearly, losing has had a dramatic impact on football ticket sales, so there is an opportunity for improvement.
Same with men's basketball. Attendance was at a 30 year low last year. Again, losing impacts ticket sales. In addition, AAC men's basketball has not done well in the NCAA tournament which negatively impactsunits/payouts. I think AAC basketball is improving, so units should improve leading to higher revenues, but that will take time. Honestly, Memphis and UConn need to pull their weight here.