They can frame it as an academic building. Thats what Nebraska did to get an addition to their East stadium this year. The football stadium houses all football offices, as well as a multitude of research labs for med and kinesiology students. There are study lounges, and even classrooms (sort of like the area inside gampel that currently houses Sports Management and our compliance offices). If UConn were to build an on campus stadium they would have to house multiple academic and university offices/spaces inside the stadium to get it passed through the state budget IMO. Concerts not only for UConn but for Mansfield in general would be another good use of the stadium. State fairs, high school state championships for football, soccer, lax, field hockey, etc all would/should be played there. You would have to sell it more as an investment in the entire university and state rather than just in UConn football.