UConn Announces New Visual Identity | Page 2 | The Boneyard

UConn Announces New Visual Identity

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HobokenHusky said:
IMO Sleek = Oregon State Beaver in Husky form. People here are gonna go ape . I'm cool with it though.
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Agreed on both fronts. I think OSU sheds a lot of light.
 
storrsroars said:
Sorry, the beaver sucks. I wouldn't even guess it was a beaver if I didn't already know.
130304_beaver_logo+2013_660.jpg
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This looks like a beaverfish. No thanks.
 
amory said:
The 1959 logo has a lazy eye. It's kinda hilarious.



Eh, I disagree. Actually I've been wanting them to move back towards the "Connecticut" name for a long time now. We're a flagship state university with increasingly impressive academics. We shouldn't always be referred to by a nickname. And yeah, it's still totally a nickname.
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Disagree. UCONN is a nickname that is more marketable as a brand to the rest of the country. Connecticut is simply less appealing to anyone that isn't a CT native or an alum. Think UCLA.
 
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Any chance the April 18 unveiling of the new husky is part of a bigger announcement of a B1G/ACC invite ??
 
Fishy said:
And I favor retaining the new April 18th logo and our new nickname, the UConn Blue Drapes.
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Because if you are playing UConn "It's curtains for you!"
 
Anybody good at illustrating a mascot morph? I would like to morph our current Husky logo and Johnathan the mascot's head, tweak it with a little cartoonish magic and a touch of Nike and see what kinda sleek looking Husky comes out...or I could just wait another two weeks.
 
Blue whale said:
Anybody good at illustrating a mascot morph? I would like to morph our current Husky logo and Johnathan the mascot's head, tweak it with a little cartoonish magic and a touch of Nike and see what kinda sleek looking Husky comes out...or I could just wait another two weeks.
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funny-gif-dog-dancing-Husky.gif
 
Marty Jackson said:
if geno can get to the NC, they should let his ladies showcase the new logo on the national stage. his program has earned it...
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I like where you're heads at but the reveal date has been advertised as 4/18. Knowing our marketing department they'll be pulling an all-nighter on the 17th to finalize this thing.
 
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formerlurker said:
I like where you're heads at but the reveal date has been advertised as 4/18. Knowing our marketing department they'll be pulling an all-nighter on the 17th to finalize this thing.
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Ya have to admit they've stepped up their game w/the social media messaging and videos?
(not that the bar was very high previously in that regard)
 
huskymedic said:
Ya have to admit they've stepped up their game w/the social media messaging and videos?
(not that the bar was very high previously in that regard)
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Not only will I admit that but I'd like to request as many videos that include HC Kevin Ollie as possible.

He is the future "face" of our athletic program and it's a face that I think represents us well.
 
SubbaBub said:
Sounds like a return to the NYG style "UCONN" football helmets. That or the new Jonathan.

Sent from my MB860 using Tapatalk 2
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Yea I'm thinking the same thing. I'm thinking maybe white helmets with the navy UCONN logo or the new Jonathan.
 
Anyone else planning to attend the unveiling event? According to the video it's the 18th at 1:30 at Gampel. I am thinking about getting out of work early to go. Would love to see the new football and basketball jerseys in person, plus of course the logo.
 
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The '60s dog is very Disney. Goofy with a gun.
 
amory said:
The 1959 logo has a lazy eye. It's kinda hilarious.

Eh, I disagree. Actually I've been wanting them to move back towards the "Connecticut" name for a long time now. We're a flagship state university with increasingly impressive academics. We shouldn't always be referred to by a nickname. And yeah, it's still totally a nickname.
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Cal doesn't seem to be suffering. Nor UCLA. It works because phonetically, UCONN is a word in its own right (Yukon). That's what makes it more memorable than say UMass.
 
formerlurker said:
I like where you're heads at but the reveal date has been advertised as 4/18. Knowing our marketing department they'll be pulling an all-nighter on the 17th to finalize this thing.
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Yes, but they could reveal new uniforms with this new UCONN logo this weekend.
 
specialisthusky said:
I am alot less nervous over the potential butchering of Jonathan after seeing the wordmark. I like it. No complaints at all.
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I like the UCONN emphasis. It makes sense. However, I am begging that President Herbst doesn't allow Nike to dramatically change the Husky. Her comment that it is really a samoyed makes me nervous. If they intend to have a multi-colored husky, not only will we be violating our tradition, but we will end up with a husky that looks like hundreds of other college and hs mascots. Susan, there are indeed White Siberian Huskies. It is a genetic thing. Please view this link and think twice before you destroy our tradition and distinctness. Jonathon is the real dog!!!!!!!!!!!! http://www.huskycolors.com/white.html
 
Where did she say or imply it would not be out traditional all white Husky?

I really hope they kept it white because it is distinct to UConn.
 
ConnHuskBask said:
Where did she say or imply it would not be out traditional all white Husky?

I really hope they kept it white because it is distinct to UConn.
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He will still be white.

People forget that Jonathan is a real live dog. He goes to every game and walks around campus. You can't change his color but you can change how the style of the logo is presented.
 
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hthusky74 said:
I like the UCONN emphasis. It makes sense. However, I am begging that President Herbst doesn't allow Nike to dramatically change the Husky. Her comment that it is really a samoyed makes me nervous. If they intend to have a multi-colored husky, not only will we be violating our tradition, but we will end up with a husky that looks like hundreds of other college and hs mascots. Susan, there are indeed White Siberian Huskies. It is a genetic thing. Please view this link and think twice before you destroy our tradition and distinctness. Jonathon is the real dog!!!!!!!!!!!! http://www.huskycolors.com/white.html
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While there are white huskies and our mascot is a white husky, the cute "husky" with the red tongue uconn uses looks way more like a samoyed. I dont think I've seen a husky that has a head with such shaggy fur

Upon further review I guess Jonathan is an American Husky which I always called an american eskimo dog which is a member of he spitz family.
 
skateboard-2.jpg
 
Herbst's quote from the Courant article:

Herbst also said the much anticipated new husky dog logo will be released on April 18. Of the current UConn husky dog, Herbst said, "He's very cute, but the bad news is he's not a husky. He's actually a Samoyed. I'm not sure how that happened."

She said the new iteration of the mascot will look more like a real husky.

"I can assure you that contrary to speculation, he will not appear to be mean, snarling or capable of frightening small children.,'' Herbst said. "He will be rendered as the sleek, beautiful animal a real husky truly is."

samoyed.jpg


This is a Samoyed, and it definitely resembles the current Husky logo. I gather from Herbst's comments that there's a good chance the new logo could look more like a Siberian Husky, or maybe a white husky like we've had, but not as furry.

Hard to say. We just have to wait & see it to judge.
 
One of my sources just sent me a picture of the new mascot:

index6.jpg


This is the real-life dog that will be the model for the imagery they produce for logos, etc.

I don't know my dog breeds very well, but I hope they got it right this time. So far I like what I see.
 
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