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With no NFL franchise in sight in that state, one of the two of them has a shot to be THE football team for the state. It won't be UK, so Louisville has a shot. UK alumni won't support Louisville other than my 3 cousins who do favor UL over UK in sports, but not everyone in the state is a UK alumn. The attendance numbers over time will tell the story.
Its not just The UK alumni, but an entire state bursting with T Shirt Fans who make OSU and UNC's non affiliated seem downright normal by comparison. The Cards have support among students, alums, and residents within the city of Louisville and surrounding burbs. There are very, very, few persons in state who are on the fence about where their allegiances lay. Attendance numbers will never tell the story in KY because it is first and foremost a basketball state. If Kentucky Football shows so much as a pulse, that is a bonus to them. If they miss the tournament, well that is a different issue altogether. The HC best not miss it two years in a row, because he won't get a shot at three. That said Ville has some catching up to do to UK in both football recruiting and attendance. Maybe someday, LOL Nah.