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- Aug 28, 2011
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It's probably more cost than it's worth.
I agree that is the question. That question should be looked at and answered. If we can make money doing it, there are even more good reasons to do it.
And as I said in the title, I would do it every year. So that it builds over time. So we become part of the landscape. And if something else is going on, so what, we'll still be the biggest college basketball event.