There's no tradition because we're a newish FBS program, we don't have annual opponents that people have heard of and we've been dreadful for a decade
The being dreadful part is a big player but the first part you mention plays a big role too. Why do a lot of students go to the XL Center for BE games? They know the teams because we play them each year and have historical ties to some of them. Those games have some meaning.
When we first opened the Rent, we were a decent team but we played teams people knew and wanted to watch. They were fellow BE schools and even though we never really played them in FB, we knew and hated the schools and their fans because of the bball history. So beating Pitt meant a little more because it was in the midst of the back and forth BE finals battles we had with them. Beating Rutgers meant something because we hated them. Same with 'Cuse.
Right now, no one has any attachment or interest in watching FAU or Buffalo. If we eventually get into the B12, students and fans will turn out because we're playing name brand teams. We're be more prevalent on National CFB coverage. It'll be cool to be at games and watch us play an OSU, WVU, Colorado, etc.
I think our lack of consistent teams in our schedule because of no conference is hurting attendance from students as well as our miserable performance.