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- Aug 28, 2011
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We need to consistently sell out the Rent before trying to expand into NYC. A healthy season ticket base is critical to the growth of the program. By setting a precedent that every game against a top notch opponent won't be at the Rent, you actually disincentivize season ticket sales.Time for what, I guess, will be considered heresy, traitorous and seditious, but here goes.
Almost on day-one, Ms. Herbst expressed the importance of UCONN becoming more recognizable and more popular in NYC and even Fairfield County. The same feelings have been expressed by contributors to this board. Since Ms. Herbst took office NYC inroads have become even more important as a factor that would add value to UCONN's tool box.
To be honest, had I been at the arguing table during negotiations, I would have proposed having the game in NYC (no Meadowlands please) from day-one. Now, it seems, UCONN is being handed a huge opportunity to promote and sell the hell out of itself and, finally, to play Broadway. It's an opportunity worth a lot more than $2.0 Million and certainly worth more than an under-attended game, against a less than attractive pyrhicc victory team, at the Rent. I would actually recommend that UCONN schedule one game a season, in NYC, (and adjust ticket scenarios) against very attractive and well-known schools. Again, I look at playing MI, or any other "big-time" opponent in NYC, as a significant opportunity to promote the school in an important, and very necessary, market.
It's not enough to say NYC is really important. NYC wants to touch, kick tires and test drive. It takes work, not stealth.
Be gentle, please.
So, in effect, you hurt the program.