Remember this about the new logo | Page 4 | The Boneyard

Remember this about the new logo

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Not the way I "imagine" it , the way Ive done it. Ive been involved in a few major rebrandings and that is how they worked. I can't speak for why the Sabres did theirs the way they did nor can I assume which one of us did it the more common way.

People market test products they want to sell--with logos and brands? How many times have seen awful logos and brands? You're saying those are market tested? Didn't a F500 company just put out something ridiculously awful? Many of these efforts are closed door affairs because they want to make a big bang announcement.
 
Oh, god.

It's a duck*ing logo....grown men crying about a stuffed animal.

You all should be neutered.

On a more pleasant note - HFD has to be chewing his own hands off knowing he can't post his thoughts about it.

What else you got chief? Crying about Modern vs Pepe's? Crying about conference realignment? Crying about monitoring the donuts? Crying about begging harder vs not begging quite enough? It as good a way to kill a couple of days during the off season as any. If you've got something better, let's hear it.
 
People market test products they want to sell--with logos and brands? How many times have seen awful logos and brands? You're saying those are market tested? Didn't a F500 company just put out something ridiculously awful? Many of these efforts are closed door affairs because they want to make a big bang announcement.

Even the "closed door" affairs ive been involved with have included market research and testing. Some people do it other ways. Congrats.
 
Something that's easily forgotten:

UConn asked for Nike to evaluate its brand--word marks, logos, mascots, etc. Nike releases this logo. Remember that Nike has one of (if not) the most iconic logo in the world. These marketing people know what the hell they're doing.

So for those who are a little uneasy about this rebranding, trust that it's coming from people who know these things better than most in the world.

I like the new UConn logo but you realize Phil Knight paid one of his accounting students like $50 for the Nike logo, right?
 
Even the "closed door" affairs ive been involved with have included market research and testing. Some people do it other ways. Congrats.

Given the shoddy results (not talking about UConn) clearly these people are not on the ball. In UConn's case, the market is the Husky fan.
 
What else you got chief? Crying about Modern vs Pepe's? Crying about conference realignment? Crying about monitoring the donuts? Crying about begging harder vs not begging quite enough? It as good a way to kill a couple of days during the off season as any. If you've got something better, let's hear it.

Especially given all the pissing and moaning with the AAC. Yes we get it, it sux. But it really never ends.
 
.-.
Ask non hardcore fans if they like the Lycan. Ask. Work, family, folks who like UConn sports but aren't BY ers. Alums somewhat into UConn.
....Most hate it. Think it's a fail. And I'd say mAkority think the new dog sux.
And I wasn't consulted. I got a coin for 10 yrs at the Rent. No questionnaire about my opinion on a new logo/mascot. I do not think they had input from anyone outside Oregon
 
What else you got chief? Crying about Modern vs Pepe's? Crying about conference realignment? Crying about monitoring the donuts? Crying about begging harder vs not begging quite enough? It as good a way to kill a couple of days during the off season as any. If you've got something better, let's hear it.
Crying about Modern versus Pepe's? Damn, everyone knows Sally's has the best apizza!
 
Oh, god.

It's a duck*ing logo....grown men crying about a stuffed animal.

You all should be neutered.

On a more pleasant note - HFD has to be chewing his own hands off knowing he can't post his thoughts about it.
Poor Dan lol
 
I was just thinking to myself that whoever has HFD's "muzzle" right now, could they lift it for one 7,853 post on the logo issue?

I've been dying to hear it!

I own that muzzle.

I unmuzzled him for one post, but the fruitcup missed his window and it's shut tight.
 
.-.
I won't even lie- I'm putting this in here to see peoples' reactions because the example used isn't an all-white dog.

From John Silver:

Here is inspiration for new uconn logo. pic.twitter.com/Clj2YA4778

BIJcumlCAAAnjtm.jpg:large
 
I won't even lie- I'm putting this in here to see peoples' reactions because the example used isn't an all-white dog.

From John Silver:

Here is inspiration for new uconn logo. pic.twitter.com/Clj2YA4778

BIJcumlCAAAnjtm.jpg:large

So they created a fake dog?

The detractors said it was a "stock clipart" logo that took 5 minutes to tweek.
 
Crying about Modern versus Pepe's? Damn, everyone knows Sally's has the best apizza!
lol - I knew someone was going bring up Sally's.
 
.-.
I won't even lie- I'm putting this in here to see peoples' reactions because the example used isn't an all-white dog.

From John Silver:

Here is inspiration for new uconn logo. pic.twitter.com/Clj2YA4778

BIJcumlCAAAnjtm.jpg:large

My God, it's a wolf!
 
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