The broadcast rights for the home games of FSU and Clemson have an estimated value. They're worth what they're worth. Broadcasters add the estimated values of member schools together when crafting media contract proposals to a league.That is true from a program standpoint, but realignment begins and ends with who pays for the product. What reason would ESPN have to pay more for Clemson and FSU?
The Tigers and Seminoles would receive more from the SEC because their new conference mates' broadcast rights would on average be worth a lot more than their current league partners.
FSU and Clemson would only add value to the SEC if their broadcast rights are worth more than the average of existing members.