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Houston spent $44.8 million, Cincinnati spent $52.5 million, and UConn spent $72.1 million on athletics in 2014-2015. The lowest spenders in the Big 12 were Iowa St and Kansas St at $75.3 million. How are Houston and Cincinnati even in the conversation for the Big 12? Is Houston going to increase spending by almost 100% to catch up to the bottom of the Big 12?
Houston is building a billion square foot facility for FedEx in return for $50 million to add to athletic spending.