What all these posts are basically saying is that it's all about desire. I agree. And the degree of that desire is a function of "buzz". Hardcore fans already have the desire to attend the games. They'll make the time and find the money. Who we need to engage are the casual fans, fans perhaps of football generally, college in particular or UConn especially--but simply aren't that diehard. And we need to get to them early in the season because casual fans without a real reason to attend won't sit through the howling cold of November games---unless there's a palatable buzz about the program. That's true of most events. Whether its a lecture, a concert-- whatever. If the speaker is controversial or a bit famous, more folks will seek out the event. If the concert performer is a headliner and it's well publicized, it will likely be an attendance success.
We need a buzz to envelop UConn football. That starts with the coach. Great start. Probably the best ever at creating interest simply from his style and demeanor. Now what we need is a bunch of wins, an exciting brand of football and a few star players---and the Rent can become the place to be on Saturdays. Advertising and promotion must be juiced up. It goes without saying that our venue needs to be inviting. The Rent gets better every year. Tailgating is excellent--but hours need to be extended. Parking is adequate and access is convenient. Concessions could be improved. Marching Band is excellent but could be better utilized. I don't mind the Kiss-cam and the ads. They pay the bills. But folks need to be in their seats. The place looks empy and disengaged when people are standing in the alcoves and end zones--sorry Chin. And lets be careful about video board replays of controversial calls. They become much more problematic as greater amounts of alcohol are consumed. A bad call that costs us the game may give rise to unnecessary roughness penalties in the stands. Not sure the folks that control things want to sanction that. Maybe smartphones can help.
There are lots of good ideas around. We can grow this program. We have the people in place today in positions of authority and influence that are vastly superior to what we had a few short years ago. So, despite that cautionary tale from Michigan, I'm actually optimistic about the Huskies situation--even before a power 5 conference affiliation is even factored in.