It all comes down to value received for dollars spend. For going on 8 seasons, if UConn falls behind by 10 points it is a loss. My wife and I went to see Cirque du Soleil - Corteo a few weeks ago at Webster Theater. I was pretty apprehensive because a few years ago we saw a Cirque show in Vegas (Mystère. The one featured in Knocked Up), where I almost fell asleep, and probably did, on more than a couple occasions. The show in Bridgeport was so much better and I don't believe the tickets were as expensive either. UConn football over the last seven seasons is like paying for the risk of sitting through Mystère 6-7 times a season on the off chance, that they don't indicate, you actually get to see Corteo...every year.
I'd be interested to see demographic info on ticket buyers over the years, particularly over the first 10 seasons of FBS membership. For instance, I was 26 years old in 2003. I had a good paying job, single, cash flow positive, and discretionary funds to burn (so to speak). UConn was not particularly good in 2002 (6-6 vs transition opponents), but UConn at Rentschler was a brand new phenomenon and the first game vs Indiana was exciting, yet still maintained a certain D-1AA feel. As if everyone was learning how to do D-1A together. I bought a house in 2007 with my then girlfriend, fell into more challenging financial times, got married in 2009, and my first child arrived in 2012. I have maintained season tickets in one form or another for going on 15 years...mainly for the tailgating, friendships, and downtime at this point. I cannot and do not blame anyone who was in my position (I'd estimate in the 10s of 1,000 around the state) who did not follow suit. It's gotten to be less and less about the game.