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It's not that big of a feather in their cap. For starters, in every market, there are more favorable match ups they'll be going up against. Sure, it's nice that there are fewer scheduling conflicts for the Big East. But, any network that would bid on the Big East already has better conferences, with better match ups, locked up. In the EST, they battle the SEC, Big Ten, and ACC. In the CST, they battle the Big XII, SEC, and Big Ten. In the PST, they battle the Pac-12.
Beyond that, b/c the BE is so spread out now, they miss out on one of the most important components of any TV contract (w/ regards to college sports)...........regional dominance. In the SEC, Big Ten, and Big XII, fans watch the other teams in their conference. Georgia fans watch Florida games, Michigan fans watch tOSU, Texas fans watch OU games, and on and on. There is a collective interest in the conference b/c of shared commonality AND regional rivalry. One of the reasons the SEC got such a landmark deal years ago is b/c almost every team in the conference (save for Vandy, Kentucky, Ole Miss, and Miss State) turn on TVs in states other than their home state & their opponent's home state. The Big XII and Big Ten also have a lot of that (though not as strongly). The Big East may have teams in markets across all 4 time zones, but does anybody in Philadelphia care one iota about San Diego State or Memphis or Central Florida (and vice versa)? Nope. It was a mistake for the BE to spread out. A conference's TV revenue generating power is partly in their national appeal, and partly in their regional dominance.
Unfortunately, the Big East doesn't have a single football school that generates virtually any TV draw outside their home state or their opponent's home state other than Boise State. And, Boise State's draw is based more on novelty than genuine fandom. As soon as they have an off season, their additional viewership is gone. So, "spanning the country" has almost no value to a TV contract unless the teams involved generate interest outside their region.
Do you have numbers to back up what you're talking about? Just curious.
I completely agree with what your saying BTW about fans watching other games than their own team. It's not going to be normal for UConn football fan to tune into a San Diego State vs. Houston game.
At first. I think it will probably catch on quicker than you might think though, as long as it's marketed and broadcasted well.
I think that if there would be a poll here among UConn football fans you'd find that the majority of them had zero interest in watching say, a Rutgers vs. Louisville football game 5 years ago. Or espcially a South Florida v. Cincinatti game. I'd bet you'd find a lot of UConn fans around here, and out there, that have tuned into those games on a college football saturday or evening and watched as well as many say Louisivlle football fans, who have never turned into a UConn game prior to 2006, have watched say a UConn v. Rutgers game.
What you're talkign about takes time there, and I don't think is that big of a deal.
I also understand the big east is going to be going head to head with marquee matchups in other time zones. But that's no different than those current programs across the zones are already doing. A San Diego State or SMU football game scheduled at the same time as a USC or Texas game is going to draw less, irrespective of conference affiliation.
But there's the flexibility I'm talking about. If San Diego State is scheduled to play a home game, or Boise has a home game.....that west coast start time can be put anywhere between 12-6pm PST, so as not to conflict with the USC or UCLA or Arizona or Oregon games being played that day......and still be in Prime Time on the east coast and not affect the Big East matchups being broadcast on the east coast earlier in the day...
and I guarantee you that if Boise is playing a home game in November, at 3:30pm PST, and there's a UConn v. Temple game being played at 3:30pm EST that has implications on the post season......people on the west coast are watching that UConn v. Temple game at 12:30 local time for them. Just an example......
Conversely, a primetime 3:30pm EST or 8:00 EST game on the east coast, can be broadcast on the west coast.
So I disagree that it's a minor thing, and I think it provides the Big EAst with flexibility in scheduling kickoff times that can't be matched by any other conference out there when it comes to avoiding exactly what you're talking about - conflicts in head to head competition for viewership.
The NFL has capitalized on being able to schedule football games and avoid the kind of thing you're talking about through all four time zones for many years.
The key will be in being able to follow the NFL model, and be able to work with the broadcasting companies to decide what game would be a national broadcast, while the other games are carried regionally. I don't know if Taglibue is still involved with the Big East, but he would be very helpful in negotiations when it comes to that.
I posted an article around here somewhere about the cartel behavior of college football broadcasting over the years. That model of creating false demand by restricting access, needs to be broken. Take a look at it.