Putting your best games on streaming may boost short term revenues and league commissioner bonuses, but is terrible for long term revenues and brand exposure. Streaming is essentially dedicated to existing dedicated fans not potentially building new ones. No growth. And that has indirect impacts that some of the well intention Casual Fans here don’t consider. For example, merchandising which impact both school and NIL revenues. You are not reaching enough of people only with your aging and most dedicated fan base. No growth, which is bad business.
So this is Val Ackerman’s comfort zone leaving a mess for whoever her successor is as she did in the WNBA.
So this is Val Ackerman’s comfort zone leaving a mess for whoever her successor is as she did in the WNBA.