What really annoys me is the fact that our fans are not in their seats at the start of the game. You look at a Duke game or a Kansas game and they have 100% attendance in their seats at the start of the game. You have a top five matchup of Uconn versus Arizona at Gamble, and at the start of the game the lower bowl has something like 80% attendance, as the remaining 15% start trickling in the first 5 minutes of the game, with 5% not even showing up. Selling tickets exclusively to season ticket holders/ donors and then letting them resell on secondary marketplaces as a markup doesn't help the casual fan going to the game. What I've been noticing is the Casual fans tend to get there early and stay late, versus the 'rich' fans who show up late and leave early.