The NYC/NE Market - if measured by numbers of tv sets - is most definitely there. It sustains 3 NFL, 3 MLB, 3 NBA, and 3 NHL pro teams. Revenues come from tix and TV.
The issue is not a weak market but lack of a product (we're talking NCAA CFB) that generates appeal to this vast and potentially lucrative market - 6 states + NYC.
The Big 10 mistakenly put their chips on Rutgers to reel in the NYC market but did not anticipate the malfeasance that afflicts the RU Administration.
The ACC would be a better fit for UConn. So would the Big 10. But the Big 12 door seems to be opening, so UConn AD Benedict must now stick his foot in to keep it ajar.
Meanwhile, we can hope. Better yet, fill The Rent every Saturday.