In a single post? Probably not, but I'll try and will keep it short. In a nutshell, home games were divided b/w Gampel and XL in 1990. I was at the first Gampel game - we beat St. John's. Perkins created essentially two different ticket buying bases, to move tickets at both Gampel and the Civic center, and geared it entirely to selling season tickets only, very little to know individual game sales work.... that to this day, the athletic department has been tryign to figure out a way to get more unified. It worked great initially, but never was addressed properly for 25 years. Now you've got an aging population of people in two venues, that have all the priority seating, and rarely attend all home games. The points/renewal/contributions etc systems for priority seating are fine., the difficulty is making sure that there is a warm butt in the seats for all the games. Hathaway took the same ticket sales model that Perkins came up with to move approx. 10-12k seats for 20 or so home games split b/w two venues, and applied it to a 40k seat venue in 2003, for six home games a year, a model for sales that was completely inappropraite for the specific sport, the venue and the ticket buying base. We are still trying to dig out from that move too. But the new AD has the department working in the current century when it comes to ticket sales. Try the UConnhuskies.com website - there are ticket sales things happening there that should have happened a long, long time ago. Mini-plans, ticket exchanges, etc. etc.