OT: Kevin Durant spurns Under Armour

[tcf15]

http://www.nytimes.com/reuters/2014...ll/02reuters-nike-durant.html?ref=sports&_r=1

 

[BigErnMcCracken]

I'm pretty sure Nike matched - or came close to - UA's offer so I would imagine it was a no brainer for him. It's not like Nike was going to offer him $2M a year and rely on the cache of the brand to make up the rest.

 

[mets1090]

Nike had the right to match any offer - pretty sure KD didn't have a choice in this case unless he could have held out for enough from UA that it was too much Nike's taste.

 

[James]

UA's name still gained significant rep this summer, even without landing kd. social media hype used wisely

 

[AstarIsBorn31]

Lebron expecting an increase now I would assume since his shoe sells more and welllll...Hes Lebron