whaler11
Head Happy Hour Coach
- Joined
- Aug 27, 2011
- Messages
- 44,364
- Reaction Score
- 68,239
If it resulted in the disposition of select ESPN bloggers I could see an incremental improvement (and by the way, in the spirit of hyperbole, I do believe they will survive). What I do disagree with is the suggestion that ESPN and ESPN.com are wholly separate entities, or that ESPN.com is a substantial subset of broadcast ESPN. There is an ongoing merging of the "two" entities. Right now, ESPN.com is an important place holder and incubator for the future methodology, delivery and consumption of their product. Eventually the ESPN content will be perceived as one and the same by the average viewer. ESPN3 will eventually become ESPN. The same goes for every major network.
Lastly, there is a reason why social based companies are valued at such an exponential rate. I can see by the number of your posts you are engaged with this site. ESPN has a vested interest in garnering the same level of interaction, which provides them with more opportunities to generate revenue. Yes, TV revenue, as it's defined today, still outpaces "web" revenue, but it's changing, and will continue to change.
While ESPN's future may be 'online' it won't have much to do with their current web portal. They already moved any quality writing they have to Grantland who turned off commenting immediately.
Most 'news' sites are better when they turn off commenting. Do you really believe there is a positive economic value to drawing the dregs of the internet commenting anonymously?
You'd actually have a success on your hands when you can have conversations that aren't so terrible people would put their names on them.