Here's my outside the box idea. At 11:45 sharp 4 seat numbers, each from a major stadium section, are pulled from a "virtual barrel". $500 is won and delivered in cash (not a gift card etc) to whoever is seated in that seat. Cameras hone in on the seat. If it's empty, no one wins. Word spreads. Would most tailgaters get in 15 min before kickoff for four of them to win $500? What do you think? I'd be willing to pay the money for the first two games. First game I'd probably only pay 1. Perhaps the next game it would be 2.
How much money would the prize have to be to get YOU in your seat ---and you must remain in it until after kickoff--by 11:45 tomorrow?