Too many words without hitting the answer. I’m not worried about the University doing enough. The money we keep throwing at the program, given the last dozen years, is frankly amazing. Can we do things better, or throw more at it, sure.
NIL is not paid for by the school. NIL is paid for by boosters. If you want to know if there is hope, ask whether boosters are willing to support football players with enough money to compete with the good G-5 schools. We know our boosters are doing enough for top basketball players, if not the very top. But the way to rapidly climb the ranks of the G-5 is to have more NIL money from boosters that the school can connect players with.