Dear UConn Athletic Department | Page 3 | The Boneyard

Dear UConn Athletic Department

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I propose they do nothing until the spring when they start selling season tickets and price those at a level that increase the base.

That of course requires they miss out on selling a few hundred tickets at $20 - because ten thousand dollars is certainly worth it.

Have an actual strategy beyond OMG we have extra tickets this week - what can we get for them!

BINGO.
 
I propose they do nothing until the spring when they start selling season tickets and price those at a level that increase the base.

That of course requires they miss out on selling a few hundred tickets at $20 - because ten thousand dollars is certainly worth it.

Have an actual strategy beyond OMG we have extra tickets this week - what can we get for them!

Fair enough. At least each theory can be quantified with actual data. I'm pretty sure UCONN used some Florida based consulting firm when they set the original pricing back when the Rent first opened.
 
The people "whining" about this are going to continue buying season tickets. Us "whiners" want to see as many people buy season tickets for the overall health of the program.

While economic factors, poor play, etc, has contributed to the steady drop off in season tickets........in the miserable year of 2006 (which comparatively seems like Utopia right now) we had a lot more season ticket holders than we did in 2011. A year coming off a Fiesta Bowl appearance and 4 straight bowl games.

What UConn has been doing to grow this fanbase has simply not worked.
 
uconnric said:
So how does UConn fill the seats late in a dismal season? Any thoughts? Hint: Discount the seats.

The goal would be that if you execute a legitimate strategy you don't have a ton of inventory left. Gee another benefit of selling season tickets is they are sold before people know you are 1-9 or that it's cold.

It takes thinking beyond Rutgers and Memphis. You need to have the long term vision that 500 tickets on Saturday aren't more important than the long term.
 
You guys need to get your resumes to the athletic department.

I'm sure they've just randomly priced season tickets without any regard for any external influences.

They need you guys.
 
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You guys need to get your resumes to the athletic department.

I'm sure they've just randomly priced season tickets without any regard for any external influences.

They need you guys.

I will guarantee you that whaler and I would come up with a better plan than giving our most loyal customers $2 off hot dogs and drinks before kickoff.
 
So how does UConn fill the seats late in a dismal season? Any thoughts? Hint: Discount the seats.

UConn discounts tickets at the beginning of the season. What does that tell you? Tickets are overpriced.
 
I will guarantee you that whaler and I would come up with a better plan than giving our most loyal customers $2 off hot dogs and drinks before kickoff.

Sure sounds like you guys have your fingers on the pulse.

Damned shame you're wasting away on a message board when you should be in Storrs shouting important things into a phone.
 
Sure sounds like you guys have your fingers on the pulse.

Damned shame you're wasting away on a message board when you should be in Storrs shouting important things into a phone.

Hey, P made a 7 figure salary while he was here.

Did you refuse to criticize him because you weren't a coaching professional? Results matter.
 
Sure sounds like you guys have your fingers on the pulse.

Damned shame you're wasting away on a message board when you should be in Storrs shouting important things into a phone.

I can't believe you think this tone-deaf Athletic Department is doing a bang-up job, but there it is.
 
It is rather ridiculous to be able to get to nearly every game with a promotion, for cheaper than season tickets.

It's a struggle every year trying to convince my group to get the season tickets because of that.

Not sure what the huge issue people are having with UConn reevaluating the ticket pricing model. Some of you act like the UConn athletic dept. is some well oiled machine that couldn't possibly be wrong. I'd argue based on a lot of decisions, that anything they do right would be shocking.
 
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Fishy said:
You guys need to get your resumes to the athletic department.

I'm sure they've just randomly priced season tickets without any regard for any external influences.

They need you guys.

Yeah we have the evidence, you have the insults.

In your mind you win that argument.
 
Fishy said:
Sure sounds like you guys have your fingers on the pulse.

Damned shame you're wasting away on a message board when you should be in Storrs shouting important things into a phone.

Actually I sort of do. You know all that actually being here and interacting on a daily basis with dozens of current and former ticket holders across different demographics. If you actually listen to them there is a quantity of feedback one might translate into the saying 'having your finger on the pulse'.

Certainly no other experience selling things can possibly give one an informed opinion. Better to have no opinion and let the geniuses in Storrs start pricing how much curtains might cost to hang on the second deck of the XL Center.
 
Why can't you get through your thick head that this temporary pricing model (due to a crappy season, cold weather, etc), and the long-term ticketing strategy aren't all that connected?

EVERY sports franchise does this - ask Giant or Jet season ticket holders what they think of their PSL's when the teams are now selling tickets at a discount to avoid blackouts...

UConn is on the same curve that just about every college team is on now, as well - the $$$ is difficult to justify for many. Attendance is down everywhere.
 
pepband99 said:
Why can't you get through your thick head that this temporary pricing model (due to a crappy season, cold weather, etc), and the long-term ticketing strategy aren't all that connected?

EVERY sports franchise does this - ask Giant or Jet season ticket holders what they think of their PSL's when the teams are now selling tickets at a discount to avoid blackouts...

UConn is on the same curve that just about every college team is on now, as well - the $$$ is difficult to justify for many. Attendance is down everywhere.

If you think you can be successful having disconnected long term and short term strategies I can promise you I'm not the one with the thick skull.
 
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Here is a post by another RU fan here in different thread...as you can see, not everyone's attendance is dropping. RU has been discounting tickets for years now and you can see that attendance just keeps increasing over the years. Hell, look at that magical 2006 season, we are currently beating that by 8k fans with hot dogs and discounts!


http://www.ncaa.org/wps/wcm/connect/public/NCAA/Resources/Stats/Football/Attendance/

YEAR Rutgers UCONN
2003 27,339 37,059
2004 No data No data
2005 33,184 40,000
2006 41,113 38,939
2007 43,663 38,205
2008 42,378 39, 331
2009 49,113 38,229
2010 46,195 38,248
2011 43,761 36,668
2012 49,188 34,672
 
Moving season tickets is becoming more difficult everywhere. Most SEC teams have demand fall over the last three years and have had discussions at conference meetings about what to do about it. As an example, Auburn had Bama, GA, and LSU all at home this year but their season ticket demand was down. Why? Well, not many people expected the team to be competitive this year is one reason. Another is the cost has gotten out of hand when you consider that OC games are creampuffs no one wants to see. Look for the SEC to start putting pressure on teams to upgrade their OC schedules and schedule an additional conference game in order to provide a better value perception.

Our big problem going forward is not last minute promotions but that the value perception will take a major hit starting next year. Most fans will not care as much about the AAC schedule as they did the old BE schedule. Who is going to generate buzz Temple Cincy, USF? WM must come up with some more compelling OOC games in order to just keep the current base.
 
You guys need to get your resumes to the athletic department.

I'm sure they've just randomly priced season tickets without any regard for any external influences.

They need you guys.
I just wonder how we've been able to succeed without them.
 
I just wonder how we've been able to succeed without them.

if you think the ticket trends have been a success, then well, I don't know what to say to you.
 
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It's simple marketing. Ticket sales are probably in the toilet for this season due to on field performance....so instead of getting zero dollars they sell them for 20 a piece...it's much better than zero. It's good for your school regardless of how much you paid for season tix. Rutgers does this all the time and season ticket holders always complain as well.
http://the-boneyard.com/threads/all-right-enough-get-delaney-on-the-phone.48228/page-2#post-767697 What's the latest marketing scheme for hoops games?
 
You guys sound like our fans when it comes to this stuff. Quit being cry babies and be happy your AD is trying to get more people in the seats!

Let me tell you a true story from the 2012 season. RU ran the same IDENTICAL promotion for Howard last year. $15 for a ticket, hot dog and a soda. I purchased 15 I think and brought tons of people with me that never attended a college football game. Out of the 15, maybe 10 have never attended Rutgers so they literally had no affiliation. They all had a great time at the tailgate and the game! Guess what? I am showing up with a group of 7 people this weekend (to UCONN) and two in that group HAVE ZERO AFFILIATION TO RUTGERS yet they are tagging along since they had a great time a the "free hot dog game". The UCONN tickets which I purchased were from RUs allotment so they are definitely making money off of that hot dog promotion.

Initially when the promotion came out it was an easy sell for random acquaintances. "Hey guys, want to join my crew for a game? It's only 15 bucks and you get free food inside!"

copy and paste:
Saturday, Sept. 8 Howard – Family Two-Pack includes two tickets, two hot dogs and two soft drinks ($30)
I want to like this comment but that damn red helmet with the R on it gets in the way.....
 
BINGO.
not Bingo, and not right. The really, really, bottom line is: Uconn needs our support more than ever, now, and this is not the time to be looking to buy tickets on Stub Hub or Amazon, if you really care about the program. If you're a friend, then be a friend. Give what support you can to a friend in need. Otherwise, don't be a poser.
 
not Bingo, and not right. The really, really, bottom line is: Uconn needs our support more than ever, now, and this is not the time to be looking to buy tickets on Stub Hub or Amazon, if you really care about the program. If you're a friend, then be a friend. Give what support you can to a friend in need. Otherwise, don't be a poser.

The hell are you talking about?
 
Who can eat after tailgating? They can stuff their discount dog nonsense.
They are also on notice it is year 3 of the tix renewal next year. Hire a retread or a northeast only type recruiter and it's bye bye time
 
I want to like this comment but that damn red helmet with the R on it gets in the way.....
Well, I took their marketing with a grain of salt… as they were working with September and ours is nearly December.
 
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