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We need a marketing department.Excellent information. Send this to everyone in UCONN athletics marketing.
We need more creativity in the Marketing dept. to increase loyalty and ticket sales.
We need a marketing department.
HungryHuskiesGreat idea. UConn should do the same. Call it HuskiesHeroes
We need a marketing department.
We need a marketing department.
Very true. The marketing department is notaggressive enough. They wait for the phone to ring.
We should have telemarketers on the phone, either employees or independent contractors SELLING season tickets.
They should stop worrying about offending season ticket holders who make seat donations and sell the tickets
CHEAP in order to fill the stadium and beyond. They have a Dinosaur mentality.
If you give a sales organization reasonable incentives, they would could fill the Rent. I am aware of the negative impact
of the past four years but even more reason to create a sense of urgency and make a major push for ticket sales.
http://thesportjournal.org/article/...ion-i-institutions-the-companies-perspective/
Marketing and Sales are two different things. You need both but they are not the same.
And possibly turn it into foundation/donor points when they graduate. That will get them started to help seating with season tickets, etc. and reward the kids who want to continue to follow the team.