Connecticut Latest State to Allow College Athletes To Profit From Names, Images and Likenesses. | Page 2 | The Boneyard

Connecticut Latest State to Allow College Athletes To Profit From Names, Images and Likenesses.

Pgh2Storrs

In Hurley We Trust
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It’ll be interesting to watch for sure. She’ll have plenty of opportunities from companies wanting to pay her for Instagram ads alone. She’s closing in on a million followers, definitely can make a lot just from that.

Based on her social media profile, she’ll be one of the most sought after commodities in collegiate sports. I can’t think of many athletes in any sport currently who carry the weight that she does
 
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Paige Bueckers is going to be a very, very wealthy UConn student.
It’ll be interesting to watch for sure. She’ll have plenty of opportunities from companies wanting to pay her for Instagram ads alone. She’s closing in on a million followers, definitely can make a lot just from that.

From a Andy Wittry article back @ the end of March (I only included Top 10 - article goes deeper):

-> Using as a guide the NIL study from AthleticDirectorU and Navigate Research, which calculated an average annual value of $0.80 per Instagram follower after analyzing the endorsement portfolios of professional athletes, we can also estimate an athlete’s annual earning potential from theoretical endorsements by multiplying his or her number of Instagram followers by $0.80.

Note: For accounts with at least 10,000 followers but less than 100,000 followers, Instagram rounds to the nearest hundred followers. For accounts with at least 100,000 followers, Instagram rounds to the nearest thousand followers. Follower counts are current as of March 25, 2021. Instagram follower data was unavailable for one of the 160 players analyzed.

women’s basketball player/men’s basketball player: Instagram followers (estimated annual earning potential based on $0.80 per follower)

1. Paige Bueckers, UConn: 685,000 followers ($548,000)
2. Hailey Van Lith, Louisville: 673,000 followers ($538,400)
3. Jalen Suggs, Gonzaga: 304,000 followers ($243,200)
4. Zia Cooke, South Carolina: 193,000 followers ($154,400)
5. Sedona Prince, Oregon: 94,400 followers ($75,520)
6. Cameron Brink, Stanford: 88,000 followers ($70,400)
7. Olivia Nelson-Ododa, UConn: 72,700 followers ($58,160)
8. Anna Wilson, Stanford: 66,700 followers ($53,360)
9. Brea Beal, South Carolina: 64,700 followers ($51,760)
T10. Destanni Henderson, South Carolina; John Petty, Alabama: 61,000 followers ($48,800) <-

Note: Incoming UConn WBB PG Azzi Fudd has 160k IG followers.
 
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I don’t like the idea but CT has to do it also to keep up with the Joneses ….what stops a dealership paying a kid at Kentucky big money
 
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UConn has been preparing for this…

-> “We are preparing for the passage of NIL in the very near future,” UConn athletics director David Benedict said. “Like many other institutions, our plans include partnering with a third party that specializes in this space and will help us to educate, inform and serve as a resource for our student-athletes.”

Benedict said UConn will also work with David Noble, director of the school’s Peter J. Werth Institute for Entrepreneurship and Innovation. The goal is to educate student-athletes as they are handling new opportunities to make money.

And the education can include everything from guidance on taxes to investments. “(The Institute) links an ecosystem of resources, programs, academic courses, funding, mentorship, education, and activities relating to entrepreneurship and innovation throughout the university,” Benedict said. <-
DB gets high marks in recent AD performance survey, Athletic Director Performance Ratings (athleticdirectoru.com)
 
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I don’t like the idea but CT has to do it also to keep up with the Joneses ….what stops a dealership paying a kid at Kentucky big money
nothing but i dont think anyone was stopping them before either. as you said, we can at least try to keep up now. CT has dealerships too.
 
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Could be a dumb question but does this now mean they can sell jerseys with names on the back and actual numbers of current players?
 
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How does this work from state to state. Unless there is a national organization that regulates it, won't it mean the schools with the biggest boosters will just buy players by using a third party business as a intermediary to exchange money. And won't states try to manipulate it so their schools can provide the best incentives.
 
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“You've got really just the one major professional sports team with the WNBA, but beyond that you don't have major professional sports here,” he said. “So are there are going to be more opportunities for NIL for college athletes at the University of Connecticut? Probably. Would they be more inclined to do an extra year? You know, maybe, possibly.”

“They've just got to make sure they manage it the right way; they're not coming to me and saying they've got a photo shoot at 1:45 and we've got practice at 2 o'clock," Hurley said. “They are just going to have to be very, very organized with that. But it's a good thing.”


 
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controversial opinion here but now that it's legal there's no one to blame but ourselves if UK et al keep buying chips at our expense. if their fans put their money where their mouths are then maybe they deserve to win... either way the purity of the game arguments are moot. hurley thinks we'll have an advantage not only when it comes to signing top talent but keeping it too. hope he's right.
 
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It feels like the NIL land rush has begun to impact our MBB recruiting; lots of official and unofficial visits taking place or soon to take place (perhaps part of it is the loosening of covid rules, too of course). Might this drive a lot of high school upperclassmen to reclassify to get on college campuses quicker in order to monetize their situations? Might it in the long term drive athletes to only spend 3 years in high school? Seems like there will be lots of impacts.
 
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Posted in a different thread - didn't realize there was one here. Talked with State Sen. Derek Slap for my latest podcast episode. He spearheaded the bill and talked specifically about working with AD DB and Geno on the bill.
 
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The money this is going to open up to kids will be a game changer. Think for a moment how SEC ADs will use this to gain advantages in recruiting. Some of these young athletes are going to be millionaires in their teens and working with (gulp) agents.

The highest level of college athletics is now openly devoid of armature status. In many ways I'm happy that the kids are going to get a share of the huge financial pie that's been created. But, we are headed into a quagmire and these kids are going to need some protections.
 
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-> When the Connecticut General Assembly passed a bill to address the name, image, and likeness issue, UConn officials said the school would be ready to support its student-athletes in July.

The UConn policy is on the Board of Trustees agenda for its Wednesday meeting. According to a letter from athletic director David Benedict to the Board, UConn’s policy will become effective July 12. <-

-> Schools in the state can begin following the law before the end of the year. UConn, which pushed state lawmakers to act during the recent session, had been drafting its policy and the school is on the verge of announcing an agreement with a third-party company that will offer guidance and education for both the school and the athletes. <-

-> Endorsement contracts must be disclosed to the school prior to “performing any activity or service under the agreement.” The agreement cannot “conflict with the provisions of any agreement to which the University is a party.”

Also prohibited is the use of UConn branding when performing NIL services and the NIL work cannot interfere with “any official team activities or academic obligations.” <-
 

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