In recruiting coaches always want to play (and win) actual games in fertile recruiting areas. To say that it doesn't matter to SOME recruits if they will play none, some, many, or most of their games in front of the hometown friends & family just isn't accurate.
Also it matters to have a physical presence in great recruiting markets on a regular basis. That's been a huge part if the cuse's recruiting success while being in the BE with the NYC metro right?
I agree on a level with you - it matters to some recruits, but I think this factor is overplayed. Rewind three weeks - the ACC has zero teams in Philly or NJ and SU got commitments from kids from NJ, Indianapolis, and Philly - I don't think these kids are worried about not playing Seton Hall, Rutgers, and Nova.
And if UConn joins the ACC, you'll still get kids from RI who won't miss playing Providence, and the Jeremy Lambs from GA who go to UConn because it's UConn, not because of one roadtrip in their college career.