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“Birds of a feather flock together.” You’ve heard that old adage, right? But what does it mean? Well, as far as individuals are concerned, it means that like-minded people tend to aggregate together to form groups, such as clubs, associations and larger communities. Just as people with similar interests congregate together, so do institutions with similar missions, such as universities. On September 12th, 2012, The Chronicle of Higher Education published an article by Andrea Fuller entitled, “In Selecting Peers for Comparison's Sake, Colleges Look Upward.” The article briefly explains how a university views its peer group, and which metrics a university uses to compare itself to other universities. The author also discusses how a university selects which universities that it wishes to emulate (aspirational peers).
One vitally important question that constantly crops-up in the seemingly never-ending game of musical chairs that is conference realignment is, “Who are my university’s peers?” When the music stops, and everyone grabs a chair, at which table does your university want to be sitting? Where does it feel the most comfortable? From which institutions can we generate the most synergy? Who shares our mission and common objectives? With whom can we collaborate to generate the best research from our university?
The aforementioned article by Fuller is a good starting point for answering these questions. It’s a brief primer for her article co-authored with Brian O’Leary entitled, “Who Does Your College Think Its Peers Are?” If you want better insight into conference realignment from an institutional perspective, read both articles. Then, take a long look around the interactive portion of the second article. IMO, it’s really at the heart of the decision makers’ thought processes in conference realignment, at least from a Big Ten perspective. So who are the gatekeepers/ decision makers? Are they the donors, boosters, alumni and Athletic Directors? For all intents and purposes, no. The ultimate decision is of course being made by Presidents, Chancellors, Board of Regents, Board of Trustees, etc.
So, if you’re a decision maker, the interactive will help you answer the following questions: 1) which universities does my institution perceive as its peers? 2) Which institutions view my university as their peer? 3) Is my university’s peerage reciprocated by our perceived peers? 4) Does my university have any potential allies to help usher its way into its chosen peer group?
So, what’s the verdict? After completing this exercise, do you have any new positive/negative perceptions? Do you have any new insights into whom the competition is in conference realignment? One caveat to keep in mind is that the interactive is based on 2012 data. So, If UConn isn’t where it wants to be, how does it get there? Who is going to help UConn arrive at its preferred destination?
One vitally important question that constantly crops-up in the seemingly never-ending game of musical chairs that is conference realignment is, “Who are my university’s peers?” When the music stops, and everyone grabs a chair, at which table does your university want to be sitting? Where does it feel the most comfortable? From which institutions can we generate the most synergy? Who shares our mission and common objectives? With whom can we collaborate to generate the best research from our university?
The aforementioned article by Fuller is a good starting point for answering these questions. It’s a brief primer for her article co-authored with Brian O’Leary entitled, “Who Does Your College Think Its Peers Are?” If you want better insight into conference realignment from an institutional perspective, read both articles. Then, take a long look around the interactive portion of the second article. IMO, it’s really at the heart of the decision makers’ thought processes in conference realignment, at least from a Big Ten perspective. So who are the gatekeepers/ decision makers? Are they the donors, boosters, alumni and Athletic Directors? For all intents and purposes, no. The ultimate decision is of course being made by Presidents, Chancellors, Board of Regents, Board of Trustees, etc.
So, if you’re a decision maker, the interactive will help you answer the following questions: 1) which universities does my institution perceive as its peers? 2) Which institutions view my university as their peer? 3) Is my university’s peerage reciprocated by our perceived peers? 4) Does my university have any potential allies to help usher its way into its chosen peer group?
So, what’s the verdict? After completing this exercise, do you have any new positive/negative perceptions? Do you have any new insights into whom the competition is in conference realignment? One caveat to keep in mind is that the interactive is based on 2012 data. So, If UConn isn’t where it wants to be, how does it get there? Who is going to help UConn arrive at its preferred destination?