More pickleball fans than women's basketball fans.
Big changes are coming to Major League Pickleball, as
the league expanded from 12 to 24 teams and increased prize money to $5 million for the 2023 season.
Catch up on the latest announcements from Major League Pickleball, including the new format for the 2023 season, new team owners, and which pro pickleball players were picked to each MLP team. Will you be surprised by the 2023 MLP #1 draft pick?
thepickler.com
And
"The celebrity investors are clearly “hot” on pickleball, as team ownership reportedly cost in the low 7-figures"
Like the rest of you on the BY I enjoy and admire women's basketball at all levels. I particularly enjoy the WNBA and I'm a grateful to have the opportunity to repeatedly watch the GOAT.
That said it's important to be realistic about consumer demand for the entertainment that comes from sports. The consumer market for women's basketball is tiny. It is growing but it's tiny.
I think about my attendance at basketball games at my alma mater McClintock High school.
Attendance at women's games is a tiny fraction of men's games. This past season the Lady Chargers, yes they are called the Lady Chargers Were 28 and 3 won the region and advanced to the OCTA finals in the open State tournament. A wonderful team.
The men were average.
The attendance at the outstanding women's team this year was probably on a regular basis between 50 and 100 fans. The men's team routinely generated 500 to 600 fans.
Of significance when this wonderful women's team went on the road the attendance was less. This was a marquee team well coached with the region player of the year, the region leading rebounder, and an entertaining up tempo style of play.
This personal anecdote reflects the broader truth. Those of us who enjoy and admire women's basketball do so with passion, interest and most often grace. Unfortunately there just aren't very many of us. I would also caution about reading too much into the sellout in Canada. While the energy is wonderful and indicated that the WNBA does have some limited skill at marketing this is a one-off. It would certainly be interesting if one of the two proposed franchise expansion teams ends up in Canada but we would need to be realistic as a fan base as to the economic viability and sustainability of such franchise.