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Message: [QUOTE="WestCoastHusky, post: 4018673, member: 566"] This. Uconn really needs to focus on getting top athletes like Paige and Azzi top NIL dollars to show the world true marketing potential of the Uconn brand. On the football side, UConn really needs to improve its football brand to sign a much better football media deal than what we got now. Uconn needs to get a football deal close to $10M+ per year to show value of the brand. Uconn should also be focusing on helping football players get more NIL deals since potential huge NIL deals will be a huge recruiting tool in the coming years. How long is our current football media contract with SNY and CBS Sports? I really hope it's year to year so we can get out anytime. I honestly think Uconn should be focusing on getting back its T3 rights from the Big East prior to the next Big East media deal. Once we have our T3 rights back along with FB rights, we should be talking to one of the tech companies for a subscription channel. The streaming channel can be free for some content and monthly subscription for premium content. At $5 per sub per month, Uconn will need to get 167K subs to get to $10M per year revenue. [/QUOTE]