On the other hand population density in Connecticut is significantly higher than population density in Kansas. Fun fact within 125 miles of Storrs there are over 26 million people.
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The same can't be said about Lawrence Kansas
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Which is no way a knock against KU. In fact it makes their turn out all the more impressive.
But when people talk about stores being out in the boonies or in the middle of nowhere, they're right as far as that goes but if you were looking at a potential audience for game attendance, or ratings, UConn is very well situated.