Very clearly, we need to make prices MUCH lower for the time being. I paid $149 for 3 chairbacks and apparently half the seats in the stadium will be empty. I should have paid $30 -$40 total. Honestly, I’m all for paying the price I did so the school gets the money, but I’m not the problem. I couldn’t rope in some friends because they didn’t want to pay $200 for a family of four......since they aren’t real fans. They love sports, but just aren’t UConn fans because they moved to CT from PA years back. They aren’t fans of any college football team, but love the Steelers and watch football constantly. They are a prime target. At $40-$50 they would have joined us and then maybe they’d have been back in a couple weeks on their own. The Rent offers a great game experience but the cost has to be keeping thousands from giving it a try.
You can say that tickets are cheap just before the game on Stubhub etc., but that isn’t for people that like to plan. A mom, organizing a fun fall weekend for her family wants to buy the tickets from UConn well in advance, on a reliable web site, for $10 or so and print them out. From there she can coordinate with her husband, relatives, friends etc. to make a day of it. It should be a cheap day of tailgating, football and fun. Instead, it costs a bloody fortune to have a decent chair. Now that we’ve lost 2/3’s of season ticket holders, we need to make adjustments to replace them. I realize a lot of thought goes into pricing but it’s time for an overhaul to the strategy. It is critical to win games, but for now, put butts in seats by any means possible.