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-> “There was a need, an investment that was going to be necessary so that he could build out a staff in a way that he thought was going to support the kind of program he wants to build,” Benedict said. “We made that investment, that was one of the specific things we committed to.”
Mora eventually signed a five-year contract for $1.5 million per year, a little more than half what he was making at UCLA in his last head coaching job. UConn made an investment estimated at $500,000 to add to the football operation, the equivalent of 11 new full-time positions and some part-timers. Three areas were bulked up: Recruiting, which has become more labor intensive with the new transfer rules, content and social media strategists, and analysts to assist coaches. <-
->UConn has seven full time and two part-timers in the recruiting space where there had previously been one full-timer and two part-time. There are five new analysts, up from three to eight, and four full-time positions in sports performance, where there had been three plus one part-time.
“There has been an expansion over the past five-plus years,” Benedict said. “Where you are seeing staffs being built out for recruiting purposes, and that’s their only responsibility, and how that feeds into the staff. In previous times, coaches were really responsible for that in its entirety, where as now there is a whole separate entity.
“There is also the piece that directly and indirectly impacts recruiting, which is all of your content, digital and social media strategies. That support that has been growing in its impact. There is also the idea of what people refer to as ‘analysts,’ and having additional people that can help in certain areas. Analysts are limited in certain ways, but they can do things that absolutely make your staff more efficient.”
The program’s official Twitter page now has 58,200 followers, with another 24,100 on Instagram, significantly higher than in the past. Mora has always expressed pleasure in what he has seen of UConn’s facilities, housed in the Burton Family Complex. The ability to reach recruits and stage more appealing visits helped the program land 40 new players, many of them experienced players through the transfer portal, for Mora’s first season. <-
-> “I don’t think anyone comes to UConn to be average and we have to do the things that are necessary to make sure we’re in a position to not be average,” Benedict said. “I don’t know that UConn is ever going to be in a place where we’re going to outspend all of our peers and spend more than everybody. That hasn’t necessarily been the recipe at UConn, but it’s having great coaches that have enough resources to be successful, and that will continually evolve.” <-