Student attendance is the least of the concerns. They just got to get bodies in the seats. The school has done a terrible job selling tickets.
How the heck students supposed to tailgate at Rentschler? They live on campus and the bus isn't convenient. They probably can't stock alcohol on the bus down and there are likely so many rules it isn't worth the hassle. Can someone just think about the different customer journey's here? Or do they need another consultant white label marketing plan?
I know the biggest thing I noticed going from journalist to spectator is the heavy handed approach at getting into the building. I can't stand all the security, parking and that cost. Connecticut people hate paying for parking.
The games won't get students there in any kind of regularity until it becomes an event.
I think they should just relax rules. Security is a drag. Traffic a hassle, and nothing to do there after. They need more things to do down there like bars, restaurants, clubs and maybe some shops. It is mind-boggling to me that after 15 years all they have is a Cabelas? Pop-u clubs! Who the hell is running these places? Have tents with temporary clubs with bands there for before and after games. This is all post Covid, but make the place alive before AND AFTER the game.
I go to Patriot place, how much fun is the beer and food tents? Let alone the bars. I just had enough of the milk and cookies of Connecticut. Everything is so corny here.
Families don't go to games anymore. That is across the board. Soccer, football, swimming, dance etc. Yes, family friendly if you are catering to families on the weekend in New England in the fall, you have the wrong strategy.
Last rant, the other thing is the partners have to buy in. East Hartford should have a block party day of game. Instead, I just feel like it is a hassle for everyone involved. Classic Connecticut, going to the game is hassle.