The Big12 has reached a new 6 year media rights agreement with ESPN and Fox worth a total of $2.28B, an average of $380M per year | Page 2 | The Boneyard

The Big12 has reached a new 6 year media rights agreement with ESPN and Fox worth a total of $2.28B, an average of $380M per year

I think that it will take more than a few million bucks increase for some Big 12 programs to pull even with some programs in the ACC....

FSU with $121.9 million AD revenue, and with Clemson, UNC, Louisville, and Virginia all topping $100 million and GT and VT both topping $85 million...NC State at $78 million (private uni's like Syracuse, Wake, Duke, Miami are not in the data base).

UCF's $61 million, Houston's $67 million, Cincinnati's $62 million, WVU's $65 million....all need major augmentation to approach the $85-121 million mark. I don't see a $20 million a year increase to their AD revenue.
 
Slasher said:
I wouldn't bet on that. You have to remember the non-media money. NCAA tournament, bowl games, CFP monies. The ACC isn't getting more money because they have more teams. They just have more mouths to feed. If each P5 conference gets 66M (current deal) from the CFP that's 4.71M per ACC school and 5.5M for the Big 12. Plus they share with Notre Dame for some of the media deal and certainly for NCAA tournament credits which divides it 15 ways. I think it's likely to be a wash at best.
Expand ...

Maybe. But projecting non-media money is difficult because so much of it is tied to performance. How many schools from a conference make the football playoff matters. How many games do conference teams win in the NCAA basketball tournament matters, etc. It's also impossible to currently know the effect of losing losing Oklahoma and Texas will have on Big 12 bowl tie ins and sponsorships.

We do know that the ACC will make (probably about $6 or $7 million) more per school more from just media money when this new deal begins in FY 2024-25.
 
The B12 also lost their T3 rights to ESPN I think. That’s a few million for the bigger schools like Kansas.
 
Since the 2015 tourney, the ACC has been dragging in the units from the NCAA tournament....set the NCAA record for units earned back in 2015 and haven't looked back....racking in units every year............$36.5 million worth in 2022 (a ACC down year),....and, since it rolls for five years, the combined annual payouts aren't that trivial.

The addition of Houston may help the Big 12's earning of units....UCF has been dancing once in the last 14 seasons (and won 1 game)...Cincinnati was consistent in reaching the tournament through 2019...they will probably add units.
 
JeepCSC said:
The B12 also lost their T3 rights to ESPN I think. That’s a few million for the bigger schools like Kansas.
Expand ...
Is it?
 
It’s hard to make out exactly what the B12 was getting on tier 3 rights, because it was usually folded into the radio/advertising contracts the schools sign with Learfield/etc. But $5 million was a number usually thrown around. ESPN now is paying for that with the new contract it appears, so it’s baked in to the number whereas it wasn’t before.
 
.-.
billybud said:
I think that it will take more than a few million bucks increase for some Big 12 programs to pull even with some programs in the ACC....

FSU with $121.9 million AD revenue, and with Clemson, UNC, Louisville, and Virginia all topping $100 million and GT and VT both topping $85 million...NC State at $78 million (private uni's like Syracuse, Wake, Duke, Miami are not in the data base).

UCF's $61 million, Houston's $67 million, Cincinnati's $62 million, WVU's $65 million....all need major augmentation to approach the $85-121 million mark. I don't see a $20 million a year increase to their AD revenue.
Expand ...
This doesn't make sense to me. If UC/UCF/Houston are spending 60M now, making no more than 10M a year, why can't they spend 100M a year when they make 50M? Am I missing something?
 
What are you missing?

They are not getting $50 million...they are getting $31.6 million...an increase of $20 million. They will have an extra $20 million but that doesn't magically hatch millions of dollars.

Over many years, they can build a donor base, a fan base, like the programs who have $100 million in revenue annually.

Houston, by the by, is one of the more heavily subsidized programs with student fees and ditect institutional support ...what might happen is that the institutional support might be able to be cut back some.

"Much of the reason Houston saw the jump it did in revenue, according to the report, is because of “direct institutional support.”

In fiscal year 2018, UH athletics received $22.4 million from the University, but that number in 2019 grew by nearly $12 million to $34.2 million.

With UH’s continued investment in athletics, these numbers can be expected to grow in 2020."
 
billybud said:
What are you missing?

They are not getting $50 million...they are getting $31.6 million...an increase of $20 million. They will have an extra $20 million but that doesn't magically hatch millions of dollars.

Over many years, they can build a donor base, a fan base, like the programs who have $100 million in revenue annually.

Houston, by the by, is one of the more heavily subsidized programs with student fees and ditect institutional support ...what might happen is that the institutional support might be able to be cut back some.

"Much of the reason Houston saw the jump it did in revenue, according to the report, is because of “direct institutional support.”

In fiscal year 2018, UH athletics received $22.4 million from the University, but that number in 2019 grew by nearly $12 million to $34.2 million.

With UH’s continued investment in athletics, these numbers can be expected to grow in 2020."
Expand ...
You don't understand distribution vs media rights. The Big 12 will distribute around 50M starting in 2025-2026. Yes the Media amount is 31.6M. There's lots of other monies included. The 10M those teams are getting today is not all TV, the TV for the AAC is around 7M. The rest of it is just like all conference, bowls, ncaa tournament credits, playoff money, etc.

The point about institutional support is a valid one, instead of big subsidies those schools could CHOOSE to lower subsidies instead of using all the additional monies + the subsidies. But they wouldn't have to if they chose not to.
 
According to the Monty Show the Big 12 would have a separate streaming package with Amazon that would take the media rights for each member, including newbies, past the $50 million mark.

 
Oh I do understand revenue distribution...as I posted in this thread, other sources like the NCAAT unit monies add up...

"Like its Power Five peers, the ACC derives virtually all revenue from football postseason, the NCAA men’s basketball tournament and television rights. For example, in 2020-21, television ($397.4 million), bowls ($109.4 million) and the NCAA tournament ($64.1 million) accounted for 98.7% of ACC revenue.

2021-22 was a season in which the Orange Bowl, the ACC’s contracted New Year’s Six postseason game, hosted a College Football Playoff semifinal. In those years, the ACC does not receive its Orange Bowl payout of approximately $25 million.
 
billybud said:
Oh I do understand revenue distribution...as I posted in this thread, other sources like the NCAAT unit monies add up...

"Like its Power Five peers, the ACC derives virtually all revenue from football postseason, the NCAA men’s basketball tournament and television rights. For example, in 2020-21, television ($397.4 million), bowls ($109.4 million) and the NCAA tournament ($64.1 million) accounted for 98.7% of ACC revenue.

2021-22 was a season in which the Orange Bowl, the ACC’s contracted New Year’s Six postseason game, hosted a College Football Playoff semifinal. In those years, the ACC does not receive its Orange Bowl payout of approximately $25 million.
Expand ...
Then why are you debating they're getting around 50m?
 
.-.
I'm not....I am debating whether that UCF/Houston/Cincy will reach the $120 million that FSU has or the $100 million of other programs...

Kolumbo posted...."

I really think something has to give in the ACC with even UCF making more than FSU and Miami. BCU football is floundering and its basketball, along with SU's, must be playing in the Colonial or Patriot or some sheet. The more instabiity right now, the better for us.
 
billybud said:
What are you missing?

They are not getting $50 million...they are getting $31.6 million...an increase of $20 million. They will have an extra $20 million but that doesn't magically hatch millions of dollars.
Expand ...
Is that not you? Was this your other personality speaking?
 
CoastAtlantic said:
According to the Monty Show the Big 12 would have a separate streaming package with Amazon that would take the media rights for each member, including newbies, past the $50 million mark.

Expand ...


I watched the video. He principally contends the Big 12 is making a side deal with Amazon to stream the conference's tier three content. Couple big problems with that:

-We know the Big 12's deal with Disney and Fox will yield each conference member about an average of $31.7 million per year. So this alleged tier three Amazon deal would have to be worth an average of $18.3 million per school per year. That is utter nonsense.

-We also know the Sports Business Journal has reported that ESPN will control all Big 12 tier three rights as part of that deal. So the Big 12 apparently has nothing to sell Amazon directly.

From SBJ:

"I keep seeing one aspect of the Big 12 deal that is creating confusion among fans on social media. Historically, the Big 12 had what it called "Tier Three" rights, which are the rights schools retained and sold to local broadcasters. These are the rights, for example, that Texas used to create the Longhorn Network with ESPN. ESPN now controls all of those rights as part of its deal; there are no more institutional-controlled games and no more Tier Three rights."

My guess is he's confusing a potential overall conference distribution (media, plus CFP and bowl payouts, plus NCAA units, sponsorships, etc.) at some point down the road with just the media payouts. It's also possible that he may have heard that ESPN might sublicense some Big 12 content to Amazon.
 
Slasher said:
Is that not you? Was this your other personality speaking?
Expand ...

Oh...The new Big 12 guys are getting 31.6 million...and yes...I don't see how that extra $20 million in media contract income will make them have $100 plus million....
.
I do not see the other payouts being double that of the media contract.

FSU's $120 million revenue is far more than the conference distribution.

But maybe Houston, in particular, can stanch the current $34 million subsidy hemmoraging.
 
Last edited:
Just like Texas and Oklahoma report $200 million in revenue...while others in the same conference do not report that number...there is more to total revenue than conference payout.
 
.-.
billybud said:
Just like Texas and Oklahoma report $200 million in revenue...while others in the same conference do not report that number...there is more to total revenue than conference payout.
Expand ...
I understand that some programs make a boatload more and I don't follow all the ins and outs of the financials. Maybe programs like FSU, Texas and Oklahoma make all those extra boatloads no matter what conference they are in, or maybe they don't. If they don't then maybe FSU and Clemson are happy to be bound to the ACC, but that's not what most people believe.
 
Kolumbo said:
I understand that some programs make a boatload more and I don't follow all the ins and outs of the financials. Maybe programs like FSU, Texas and Oklahoma make all those extra boatloads no matter what conference they are in, or maybe they don't. If they don't then maybe FSU and Clemson are happy to be bound to the ACC, but that's not what most people believe.
Expand ...

Well...FSU and Clemson have always preferred the SEC...even when there was little money difference.

FSU guys felt sold out by the academicians 30 years ago when they pressed for the ACC over the SEC...the Tobacco Road cartel with the ex UNC athletic director as Commissioner has not been too friendly.

FSU and Clemson are football schools located in the heartb of SEC country...Tallahassee's city limits are 18 miles from the Georgia border.
 
Eavesdrop said:
Big 12 fans should be happy. Unfortunately, a reasonable sense of happiness too often leads to made up narratives from that crowd. To be clear, the new Big 12's new media contract does not set up the conference to earn more per school than the ACC.

The AVERAGE media payout from the Big 12 will be about $31.7 million per school per year. The ACTUAL payout will be lower than $31.7 million (probably upper 20s) in fiscal year 2024-25 and escalate gradually each year. That is how all these media contracts work.

The ACC already earned about $27 million from media deals in fiscal year 2020-21. That was before Comcast added the ACCN. And the league's payouts from its non ACCN media deal with ESPN will have four years of gradually escalating payouts between now and FY 2024-25.

The ACC is quite obviously going to be making more than the Big 12 when this deal goes into effect.
Expand ...

I know this is old and I'm sorry but I'm new and I'm reading some old threads. The Big 12 will make more than the ACC overall and the media payout will start at just over 31 million and gradually like up it 27 million. The ACC makes more than the Big 12 in total revenue (the Big 12 gets 380 million and the ACC gets around 390 million) and ESPN did that on purpose to shut down ACC renegotiation complaints. But the Big 12's 380 million is split between 12 teams while the ACC's is split between 14 schools and partially Notre Dame. The ACC is banking on the ACCN making up the 4 to 5 million dollar gap between themselves and the Big 12.
 
TheCatsLair said:
I know this is old and I'm sorry but I'm new and I'm reading some old threads. The Big 12 will make more than the ACC overall and the media payout will start at just over 31 million and gradually like up it 27 million. The ACC makes more than the Big 12 in total revenue (the Big 12 gets 380 million and the ACC gets around 390 million) and ESPN did that on purpose to shut down ACC renegotiation complaints. But the Big 12's 380 million is split between 12 teams while the ACC's is split between 14 schools and partially Notre Dame. The ACC is banking on the ACCN making up the 4 to 5 million dollar gap between themselves and the Big 12.
Expand ...
I already ran through the media numbers...

The average media only payout to the Big 12 from ESPN and Fox will be about $380 million per year when the new contract begins in fiscal year 2025-2026.

$380 million divided by 12 members equals an average of about $31.7 million. (The average each school will receive from media is actually less than that but let's not complicate matters.)

The payments from media contracts start below the average payout and escalate a bit each year. Big 12 will members will accordingly receive less than the $31.7 million average (probably upper $20s) from the media deal in FY 2025-2026. And they will receive more than the average (probably mid $30s) by the end of the contract six years later.
 
Eavesdrop said:
I already ran through the media numbers...

The average media only payout to the Big 12 from ESPN and Fox will be about $380 million per year when the new contract begins in fiscal year 2025-2026.

$380 million divided by 12 members equals an average of about $31.7 million. (The average each school will receive from media is actually less than that but let's not complicate matters.)

The payments from media contracts start below the average payout and escalate a bit each year. Big 12 will members will accordingly receive less than the $31.7 million average (probably upper $20s) from the media deal in FY 2025-2026. And they will receive more than the average (probably mid $30s) by the end of the contract six years later.
Expand ...

Ah OK my mistake on the media payouts, nice catch. The overall payout for the Big 12 will be higher than the ACC's though unless the ACCN starts paying out which you would expect ESPN to help push more in order to avoid renegotiating the ACC's TV deal. Still even on the current deal the Big 12's pays out higher so when the new deal kicks in it should remain higher than the ACC's.
 
.-.
TheCatsLair said:
Ah OK my mistake on the media payouts, nice catch. The overall payout for the Big 12 will be higher than the ACC's though unless the ACCN starts paying out which you would expect ESPN to help push more in order to avoid renegotiating the ACC's TV deal. Still even on the current deal the Big 12's pays out higher so when the new deal kicks in it should remain higher than the ACC's.
Expand ...
I am in the process of cutting the cord. So I won’t have any of the cartel’s networks as part of my package
 
Stinger92860 said:
I want in on the B12 with Gonzaga.
Expand ...
I could see wanting in on The Big 12 from a financial standpoint, but why would Gonzaga move the needle for anybody? They are Villanova minus the proximity to basketball talent that Philly provides. Villanova has struggled without Jay Wright, how would Gonzaga fare post Few? At best they are a Big East Program, but realistically due to their location they are exactly where they should be.
 
.-.
You must log in or register to reply here.

Forum statistics

Threads
168,357
Messages
4,567,038
Members
10,469
Latest member
xxBlueChips


Top Bottom