The population of Connecticut is slightly smaller than Kentucky. Who has two P5 teams,as do smaller states like Kansas,and Iowa.
Market certainly isn't isn't the big issue for us.especially when Fairfield County is added. Sometimes forgotten in the figures.
The one major issue is these fans who love UConn basketball ,never adopted football to anywhere the same level.
The reasons for this are pretty complex , but my feeling is their is huge pent up demand just waiting to be tapped. Exciting competative football ,and opponents whose names actually mean something to the traditional Connecticut football fan will release that potential.