SWEET - UConn is One of College Basketball’s Top Global Brands

[OceanDoggie]

Purdue has 40,000 undergrads-so it's twice the size of Uconn

This is fair, but also not exactly true. 35% of Purdue's undergrads don't commute to West Lafayette. They have a very large network and Brand.

 

[AZHuskiePop]

The quote says, "Once a small-market program".

Yes, the UConn brand was small market, at least through 1989, and arguably a bit longer than that.

Plenty of things out there to be offended about. That write-up isn't one of them.

I always thought that the restriction of the UConn market to Hartford and the very lightly populated counties in Eastrrn Ct was silly
.My work crew that started attended UConn games together in 1979-80
had all been UConn basketball fans independent of each other since the Hugh Greer era .mostly via radio and the occasional channel 8 television broadcast and we were from South Western New Haven and Eastern Fairfield county.. The common denominator was we all loved sports* had played at some level . . If I’m not mistaken when they played the New Haven Coliseum those games were well attended when Big East was an infant..

* We were a mix of Yankee and Red Sox fans so UConn should have received a Nobel Peace prize .

 

[BigTenFan]

This is fair, but also not exactly true. 35% of Purdue's undergrads don't commute to West Lafayette. They have a very large network and Brand.

I have 2 kids in W Lafayette - they do a fantastic job with their academic branding and outcomes

 

[awy]

don't have any connection to uconn the school. for a lot of people it's just a very successful northeast college sports program with deep history in the big east.

 

[Waquoit]

This is fair, but also not exactly true. 35% of Purdue's undergrads don't commute to West Lafayette. They have a very large network and Brand.

Not because of sports. If their brand was associated with sports, it would be along the lines of Purdue: We Can't Get It Done.

 

[HuskyHawk]

uconn design is also very good. the husky is iconic

What's iconic is the combination of the phonetical pronunciation of UConn (Yukon) with Huskies. I have to assume that was intentional, it's really brilliantly done. If not it's the luckiest accident I can think of.

 

[OceanDoggie]

I have 2 kids in W Lafayette - they do a fantastic job with their academic branding and outcomes

Very good school. I know both very successful Professors who did their PHds in English there and Chemical Engineers who attended for undergrad.

 

[Minicoop69]

This is fair, but also not exactly true. 35% of Purdue's undergrads don't commute to West Lafayette. They have a very large network and Brand.

I didn't attend Purdue main campus, but have a degree from Purdue. There are a lot of satellite campuses in Indiana that are a cheaper alternative than the main campus university. Same thing for Indiana University satellites.

 

[bdbdbdbd]

What are we even talking about anymore?
This is not relevant to the discussion. No one said UConn was a national brand back then.
BUT--this graph doesn't really prove much either as non big sports schools have had similar application rises. Northeastern had 10,000 applicants in 1990 and has 98,000 now, without expansion.

Maybe related to students submitting many more applications than they did 30 or 40 years ago.

 

[OceanDoggie]

I didn't attend Purdue main campus, but have a degree from Purdue. There are a lot of satellite campuses in Indiana that are a cheaper alternative than the main campus university. Same thing for Indiana University satellites.

This is true. When I pulled the data to calculate the 35% non-West Lafayette in my previous post, I had to run a report for WL, then run a separate one for Calumet, Fort Wayne, North Central, North West, and System Wide report (which may or may not include Purdue Global)

 

[Minicoop69]

This is true. When I pulled the data to calculate the 35% non-West Lafayette in my previous post, I had to run a report for WL, then run a separate one for Calumet, Fort Wayne, North Central, North West, and System Wide report (which may or may not include Purdue Global)

Gotcha. I graduated from Purdue Fort Wayne after starting college at CCSU in New Britain.