CNBC just reported Rob Gronkowski's creating a digital image of several of his highlight moves that will go to auction, presumably at some very high $$ number. In shorthand, one of the features of NFTs is the original creator of this digital art also gets a share of each succeeding sale. Given the insane amounts generated in this emerging popular market ("Beeple"), it would be equally insane for Paige and UCONN not to take advantage of it.
Consider a highlight series of images that would include Paige's 3s against Tennessee and South Carolina. Paige's media following this season insures it would generate an amazing auction result. But who would own the proceeds? A case can be made for either party's ownership, but I'd argue for a 50:50 split. Clearly, Paige - like no other Women's College BB player today, and without whom there wouldn't be these images - would deserve at least a share of the ownership. NCAA attitudes towards student athletes revenues is increasingly hospitable.
Equally, UCONN and its cachet also lends value. I'm not sure that Paige, without the media attention UCONN provides, would have achieved this amount prominence. So 50:50! So come on Paige and UCONN, get on with it.
Consider a highlight series of images that would include Paige's 3s against Tennessee and South Carolina. Paige's media following this season insures it would generate an amazing auction result. But who would own the proceeds? A case can be made for either party's ownership, but I'd argue for a 50:50 split. Clearly, Paige - like no other Women's College BB player today, and without whom there wouldn't be these images - would deserve at least a share of the ownership. NCAA attitudes towards student athletes revenues is increasingly hospitable.
Equally, UCONN and its cachet also lends value. I'm not sure that Paige, without the media attention UCONN provides, would have achieved this amount prominence. So 50:50! So come on Paige and UCONN, get on with it.
