They kicked Nebraska out because of academic snobbery. Too much of Nebraska's research was in Agriculture and I guess that doesn't count among academics of a certain type.
Rutgers Research
"Rutgers University–New Brunswick is a member of the
Big Ten Academic Alliance, a consortium of first-tier research universities, such as the University of Wisconsin–Madison and University of Michigan, that
shares knowledge and best practices and pools resources and buying power to strengthen higher education and support research endeavors. Alliance universities
conduct $10 billion in funded research each year."
That's Billion. With a "B". Which do you suppose is more important? Research or cable markets?