Reply to thread

Message: [QUOTE="diggerfoot, post: 4349297, member: 1673"] This argument is wearing a little thin and begs the question of why the NBA continues to subsidize the WNBA for 25 years. The WNBA actually gets a higher percentage of their revenues from ticket sales than does the NBA, even though NBA ticket prices are much higher. This means the NBA gets a huge amount from merchandising, media, etc, now begging the question as to whether the existence of the WNBA adds value to the NBA, due to the fraternity between the leagues, enhanced viewership or other factors. Unless you think one of the most successful businesses in the country subsidizes the WNBA purely out of the goodness of its heart, then investing $10 million into the WNBA, a fraction of the NBA’s $8 billion in revenues, appears to reflect its keen business acumen, even though the overall value of the WNBA does not show up on its own ledger. [/QUOTE]